Geometric analysis of the prospect of reverse osmosis pure water machine market

(1) Tap water→purified water is an inevitable trend Tap water source is seriously polluted (hazardous substances contained in tap water), traditional chlorination and sterilization methods cannot deal with chemical pollution, such as pesticides, synthetic detergents, heavy metals, organic compounds, etc. And the residual chlorine combines with organic matter in water to form various carcinogens such as ***. Rusty water pipes and high-rise water tanks also cause "secondary pollution" of tap water. Therefore, the development of tap water to pure water is an inevitable trend.

(2) Bottled pure water → pure water Another inevitable trend The problem of bacteria exceeding the standard In the process of using bottled water, every cup of water has a cup of air entering the barrel, and the bacteria entrained in the air is closed. The breeding begins in the barrel, and it will exceed the standard in more than 48 hours, so the pure water becomes no longer pure. Economic problems A barrel of authentic qualified bottled water is usually 10-15 yuan. Bottled water can meet the family's drinking needs, but it can't solve the demand for pure water for cooking, cooking and soup. If a family cooks, cooks, and broths all in barrels of pure water, the price is six to eight times that of a pure water machine.

In summary, whether it is the freshness, sanitation or economic point of pure water, it is inevitable that pure water machine replaces barreled pure water. Bottled pure water is destined to be only a staged and transitional product. . The status quo of pure water in the Chinese market At present, the penetration rate of pure water machine in China is less than 2%, and the blank point of 98% or more gives us a huge market space. The popularity of pure water machine in developed countries has reached more than 90% in the developed countries of Europe and the United States. In some developed countries and regions in Asia, it has already exceeded 70%. The development history of pure water machine overseas is bound to be In China's re-enactment, today's overseas will surely be China's tomorrow.

It can be seen that the prospect of China's pure water machine market is very huge. Experts pointed out that China's water purifier market prospects and related water purification market will become the gold cause of many people.